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Authorized Assortment

Definition

The set of SKUs a retailer has approved for distribution within a specific store or region. The authorized assortment defines which items should be carried and supported in planograms, ordering systems, and store-level execution.

How It's Calculated

Example

A retailer’s authorized assortment for a yogurt brand includes only the top 10 flavors, even though the manufacturer offers 20 SKUs nationally.

 

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Pharmacy Shelves

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