top of page

CPG DICTIONARY

Previous Item

Next Item

In-Store Display

Trade & Promotion

Definition

A temporary retail display used to promote products and increase visibility in-store (In-Store Display)

How It's Calculated

Example

Coca-Cola sets up an In-Store Display of 12-pack sodas at Kroger during summer.

Can't find what you're looking for? Suggest a term.

Pharmacy Shelves

Join the CPG Marketing Circle

Subscribe for weekly insights, glossary updates, and resource drops curated by Left Hand Agency.

bottom of page